Interview: How Songs & Music Catalogues Get a New Lease of Life with AudioShake
Media has been endlessly buzzing about generative AI since its proliferation in the music industry, and things like stem separation often remain behind the scenes, even though their value for the industry is a lot more tangible. One of the companies that tries to change that is AudioShake that sees music source separation as something bigger than just extracting stems from a track. They propagate it as a business asset that various industry players can benefit from.
Besides, it’s arguably the only music source separation company that caters specifically to businesses. AudioShake’s know-how is now used by major labels and indies, music publishers, sync agencies, artists, and gaming studios alike.
For this story, we sat down with Jessica Powell, CEO and Co-Founder of AudioShake, to talk about the diverse use cases of stem separation, AI, trust, and the projects they’re most proud of.
